The concept started with the idea of showing Honda’s inventions thought the eyes of a super engineer. The spot hones-in on a pair of hands that manipulate pint-sized models of famous Honda products, magically transforming them from one form to another.
The project started with making 3D models that would be used for filming. This gives real contact shadows, finger pressure, and tracking. Models were also created in CG and swapped out in Nuke during post-production. The big challenge to the project was the tracking that was required to make the transition between object smooth and unnoticeable. Mari helped with the finishing touches like textures, lighting, and shadows.
The finished spot “Hands” showcase Honda's 65 year legacy in one of the most fascinating ways you can imagine.